I work in tech and even for me it took a few minutes to grasp that kbin and lemmy instances could all communicate with each others. If you’re used to the centralized web then it might be foreign that kbin can read lemmy content etc. It’s like saying instagram can be used to access Twitter for a normal person.
But for now I don’t think the normal user has to be the priority. They will learn when they have to move to be able to access the content they are after
Its actually quite disgusting - monetising on top of people doing voluntary work with zero pay.